Leadership Advantedge: Leadership | Influence | Talent | Neuroscience

My hands clammy, my shirt beginning to soak with perspiration in the air-conditioned room. I walked to the front of the meeting room past my muttering colleagues and got blinded momentarily by the projector; I faced my audience. Their faces raptly attentive as they waited for the first words to come.   The Purpose This AdvantEdge Guide hacks the neuro-psychology of influence to uncover the chemistry and maths used by our critter and executive brains respectively and learn how to leverage and use this understanding to yield the fruit of motivating people to do the things that matter. You'll be a better influencer and thus a better leader. The Process First, get your own EDGE by listening or reading to the guide and then ponder privately or with your buddy coach on the Empowering questions at the end of the guide. Every guide uses the EDGE development process: Encourage - trying something new or different is uncomfortable and challenging so what's in it for you? That'll be the Payoff below! Develop - your un