Fails and Fixins

In late 1985 Burger King was the second most successful burger joint in America. With McDonald's owning 37% of the fast food market share and Wendy's coming off of their "Where's the beef?" campaign, Burger King felt they needed to captivate the nation with a mysterious new spokesmen. What they created generated a lot of early buzz, then fell flat during Superbowl XX. This week Fails and Fixins takes a look at Burger King's Herb the Nerd. Produced by Digital Buzz LLC  Hosted by Dave Plough