Data Leaders

In this podcast series, I sat down with the top writers from SF, LA, and NY to learn how they create great content. You’ll be hearing their insights on attributes of the high-quality content. This is a part I of a 10-Part Series. In this episode, we hear from: Joe Escobedo @ Forbes Garrett Ruiz @ BlueJeans Riddhi Shah, Alum @ Medium and HuffPo KC Karnes @ CleverTap Alisha Paulsen @ Workday Here are some of their top insights: What are the attributes of high-quality content? Joe Escobedo: High-Quality content should either educate or entertain your audience, or both. You never really know if it's good until it's published and you get feedback from your audience Provides a solution Ask "What kind of additional insights or information would they want." Garrett Ruiz: Accurate Informative and insightful Leads the user to the next place in the buyer's journey Riddhi Shah: High-Quality content is very intuitive. It's a mix of art and science. New or insightful information For virality, it should produce an el