Data Leaders

Data, Intuition, and Product Development

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Olof Mathe, the founder of Mixmax, one of the most well-renowned email communication products, shares his thoughts on: How he and his team discovered product-market fit for Mixmax... Key metrics for early-stage startups - how they changed everything for Mixmax What led Mixmax to spread like a wild fire...from 0 to 5000 customers without spending a penny on marketing How Mixmax discovered its vision and foundational purpose Attitudinal difference between millennial sales professional and the previous generations References: https://mixmax.com/careers About Olof Mathe: Founder and CEO of Mixmax Prior to that, Olof led the team that built Inkling Habitat and Skype. Olof grew up in Sweden and finished his engineering degree in France. Fun Fact about Olof: He co-founded an art hackathon where Digital artists and hackers get together in an art space and create full-fledged art exhibit within 24 hours. This hackathon was featured in TechCrunch and FastCompany.