Lean Startup
Overcome Your Own Expertise | Margo Wright
- Autore: Vários
- Narratore: Vários
- Editore: Podcast
- Durata: 0:11:58
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When you’re building a new product, your own domain expertise can–surprisingly–prevent you from recognizing your potential customers’ needs. Margo Wright, founder of Yenko, shares the customer-development approach she’s used to overcome the blinders of her expertise.
