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Julian Guthrie (@JulianGuthrie) is an award-winning journalist and bestselling author. She joins us to discuss her new book How to Make a Spaceship: A Band of Renegades, an Epic Race, and the Birth of Private Spaceflight. The Cheat Sheet: How Julian Guthrie gets in touch with hard-to-reach people. The types of habits and backgrounds shared by the movers and shakers of the aerospace industry -- itself a magnet for high achievers. How incentive competitions can spark an industry or even jumpstart a lagging field -- and why. Why it's crucial to be relentless in the pursuit of your vision and able to convey the sincerity of your passion. How to stay focused on the task at hand in the face of consistent rejection. And so much more... Does your business have an Internet presence? Now save a whopping 50% on new webhosting packages here with HostGator by using coupon code CHARM! Find out more about the team who makes The Art of Charm podcast here! Show notes at http://theartofcharm.com/podcast-episodes/julian-guth