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Podcast by EMI Research Solutions
Episodi
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S2E24 - The Corrections Episode
26/07/2019 Durata: 39minWe are back with another episode of Intellicast! This week, Adam and Brian start the episode off with some corrections from last week’s episode regarding Bain and first-party data. The guys then dig into some of the latest in market research news, including the private equity investment into Schlesinger, 20/20 Research’s new QualLink 4.0, and the recently announced shortlist of the 2019 WIRe Best Places to Work. We also have a little political talk, including a tease of an upcoming spinoff podcast we will doing with Adam Dietrich. (Tune in next week for all the details!). Topping it off is a discussion of the new Cats movie trailer, a new Mount Rushmore of road trip activities, and a bonus Mount Rushmore of cereal. This is a great episode to get you ready for the weekend. Check out the full announcement of the 2019 WIRe Best Places to Work here: https://www.womeninresearch.org/women-in-research-announces-shortlist-for-best-places-to-work-award-2019/ To read Brian’s recent LinkedIn blog recapping all t
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S2E23 - The GRIT 50, Bain, Toluna, and More
16/07/2019 Durata: 47minWe are back from vacation with a fantastic episode this week! Adam and Brian sit down to discuss some of the top market research news stories, including the Bain acquisition of Kantar, Toluna rolling out Bitcoin as a reward to influencers, the Dynata Marketplace launch, and more. The guys also take a deep dive into the recently released GRIT Top 50 Most Innovative Companies report and give their thoughts on it, as well as some opinions on the rankings. It is a great conversation! Throw in a new Mount Rushmore on things to bring to the pool, and you have a can’t miss episode! Check out our blog on EMI being named to the GRIT Top 50 here (https://emi-rs.com/2019/07/11/grit-top-50-most-innovative-companies-list/) To download your copy of the GRIT report, click here. (https://www.flipsnack.com/GRITarchive/2019-business-innovation-grit-report.html) Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E22 - The Research Geek Jake Pryszlak
28/06/2019 Durata: 37minWe have another great episode of Intellicast for you to enjoy this weekend! Joining Adam and Brian this week is The Research Geek, Jake Pryszlak. He talks about how he got his start in the market research industry and why he started The Research Geek blog. Jake also talks about how MRxChat, the monthly Twitter chat, got started, and the launch of his new YouTube channel. The guys then switch gears and we get to know Jake more personally, including his music tastes, a new research rant of the week, and a new Mount Rushmore (which almost went off the rails a bit!). This a great episode to get you into the Fourth of July week! You can connect with Jake on LinkedIn (https://www.linkedin.com/in/jacobpryszlak/) or on Twitter at @Jake_pryszlak. You can check out Jake’s blog here: https://researchgeek.co.uk/ Visit Jake’s new YouTube channel here: https://www.youtube.com/channel/UCaeE5ytglOUKgcVxO8nAAyg If you want to check out the past MRxChats or tune in to future ones, follow the hashtag #MRxChat on Twi
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S2E21 - Lindsay Zaltman of Olson Zaltman
19/06/2019 Durata: 30minWe have a great episode of Intellicast for you this week! Adam and Brian are joined by Lindsay Zaltman, CEO and Partner at Olson Zaltman. He joins the guys to talk about how he got his start in market research, his involvement in the Advisory Board of the University of Georgia’s Master’s of Marketing Research (MMR) program, and Olson Zaltman’s patented research technique, ZMET (Zaltman Metaphor Elicitation Technique). The guys then have some fun getting to know Lindsay better through the 4P’s, including a great new Mount Rushmore of the top 4 foods to have before an execution. This is a great episode! To learn more about Olson Zaltman, visit their website here. (http://olsonzaltman.com) You can sign up to receive their newsletter, Deep Dives, here. (http://olsonzaltman.com/newsletter) You can connect with Lindsay on LinkedIn (https://www.linkedin.com/in/lindsay-zaltman-8b3914/) or on Twitter at @lzaltman. Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E20 - Tableau, Facebook, and Bee Stings
14/06/2019 Durata: 30minIt’s episode 20 of the second season of Intellicast! On this week’s episode, the guys talk about the latest market research news including Salesforce’s acquisition of Tableau, Facebook’s announcement of a new research app that tracks what people do on their phone, and more. Adam also gives a rant about summer bugs, which leads to a childhood story that you have to hear. With the recent injury to Kevin Durant, the guys give a new Mount Rushmore of injuries. This is a good one! You can contact the show at intellicast@emi-rs.com or on Twitter at @EMI_Research or @Intellicast1. Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E19 - Consumer Data Protection, Ice Cream and the NBA Finals
07/06/2019 Durata: 29minWelcome back! We have another great episode of Intellicast. The episode starts with Adam and Brian discussing the new consumer data protection law the was signed into law last week, and how it and other laws like it could impact market research. (You can read our new blog about it here: https://emi-rs.com/2019/06/06/a-step-closer-to-us-style-gdpr/). After that deep discussion, the rest of the episode gets lighter. The guys give their Mount Rushmore of ice cream truck treats. They then discuss the latest on the NBA finals. This is a great episode to get you to the weekend! Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E18 - An AAPOR Recap with Adam Dietrich
23/05/2019 Durata: 34minWelcome back! This week we have another great episode of Intellicast. We are joined by a regular guest to the podcast, Adam Dietrich. He joins Brian and Adam to discuss the latest in market research news, including: • Shortlist of Kantar bidders being announced • The polling fail in the Australian election • New Dynata news • Veriglif launch • And much more! Adam also gives the guys a recap of the AAPOR conference he attended in Toronto last week. We also have a new Mount Rushmore of political commentators and much more this episode! You don’t want to miss it. Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E17: Relaunches, Rebrands, and More!
17/05/2019 Durata: 33minWe have another great episode of Intellicast to get you into the weekend! This week, the guys dig into the latest market research news, including The Market Strategies International – Morpace relaunch as Escalent, Prodege acquiring Inbox Dollars, and SurveyMonkey’s Q1 revenue report. Adam and Brian, who both recently attended some final presentations at Northern Kentucky University, reflect on recent market research graduates and their job hunt. It gets a little deep. Also, we want to again thank everyone who helped support EMI with our Leukemia and Lymphoma Society Company of the Year campaign! Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E16 - The Kentucky Derby and Respondent Experience
10/05/2019 Durata: 32minHappy Friday! We have another great episode of Intellicast this week. The guys start off with a discussion on the Kentucky Derby, which leads into a Mount Rushmore of sports controversies. They then have a deep discussion on respondent experience in market research, specifically in quantitative. This include what the problem is, how or whether technology has helped, and what needs to be done to improve it. This is another can’t miss episode! If you are interested in sampling some top-shelf bourbon, eating some delicious BBQ from Walt’s Hitching Post, and exploring out the best collection of Baseball memorabilia outside Cooperstown, you will want to register for EMI’s upcoming event: A Night of Baseball, Bourbon, and BBQ at the exclusive Green Diamond Gallery benefiting the Leukemia and Lymphoma Society. Help this great cause and get your tickets here: https://www.eventbrite.com/e/a-night-of-baseball-bourbon-and-bbq-tickets-59888316567 To register for the Cinci Insights Jam, click here: https://www.esom
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S2E15 - IIeX Recap
01/05/2019 Durata: 32minThe guys are back from Austin have another great episode of Intellicast for you! In this week’s episode, the guys give a recap of their trip to Austin to attend the Insight Innovation Exchange (IIeX) conference. They discuss the key takeaways they got from the conference, as well as give some special shout-outs. The guys also discuss the latest in market research news, including Ipsos first quarter results, and changes at the top at Market Strategies International-Morpace. There is also a new Mount Rushmore, a new rant by Brian, and Adam reveals the app he broke up with over the weekend. You don’t want to miss this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E14 - Blockchain And More With Clint Taylor of Sentient Decision Science
18/04/2019 Durata: 45minWe have another great Intellicast this week. Joining Adam and Brian on this episode is Clint Taylor of Sentient Decision Science. Clint talks about how he got his start in market research, how he developed Sentient Prime, and the innovations Sentient is making. Clint also spends some time with Adam and Brian discuss blockchain, what it is (including a great definition), and what some of the applications are for the market research industry and others. The guys then switch it up and discuss some of Clint’s music tastes, what his biggest source of pride is, and a Mount Rushmore of the top 4 books that have influenced his career. They guys also give a recap of MRMW, and give a preview of IIeX. This is another great episode! You can read Brian’s blog on MRMW here: https://emi-rs.com/2019/04/18/my-thoughts-of-mrmw-2019/ You can connect with Clint on LinkedIn here: https://www.linkedin.com/in/theclint/ You can learn more about Sentient Decision Science by visiting their website here: https://www.senti
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S2E13 - David Butler of PureSpectrum
10/04/2019 Durata: 42minWelcome back! On this week’s episode of Intellicast, Adam and Brian and joined in the studio by David Butler, the Chief Client Officer of PureSpectrum. The guys talk about the latest in market research news, including the recent Ipsos acquisition, a potential bidder on Kantar, and Kristin Luck’s new venture. They then dive into how David got his start in market research, his role at Pure Spectrum, including his new promotion! They also spend some time discussing the announcement video PureSpectrum put out on April 1 about their new Mars panel. You can watch the video here: https://www.linkedin.com/feed/update/urn:li:activity:6518523062638514177 The guys also have some fun and discuss David’s music tastes, his biggest source of pride, and a new Mount Rushmore of MRX “Dudes”. This is a great episode! You can connect with David on LinkedIn here: https://www.linkedin.com/in/david-butler-0161b017/ You can learn more about PureSpectrum by visiting their website here: https://purespectrum.com/ Learn mor
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S2E12 - Thania Farrar of Burke
05/04/2019 Durata: 18minOn this week’s episode of Intellicast, Adam is out sick, so Brian is riding solo. He is joined by Thania Farrar, Senior Vice President of Client Service at Burke and the leader of the Cincinnati chapter of Women In Research (WIRe). She joins Brian to discuss how she got her start in market research and her new role at Burke. She also discusses her involvement with Women In Research, as well as her goals for the Cincinnati chapter. Thania also gives us a preview of the Cocktails and Networking at MRMW, as well as discussing some of the latest news from Burke. It’s not all business though, as we dive into the 4 P’s and learn about Thania’s hidden talent, as well as a brand new Mount Rushmore! This is a can’t miss episode! You can follow Thania on Twitter at @TFARRAR1 or connect with her on LinkedIn here: https://www.linkedin.com/in/thaniafarrarburke/ To sign-up to attend the upcoming WIRe Cocktails and Networking Event at MRMW NA in Cincinnati on Wednesday, April 10 at Americano, click here: http://bit.ly
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S2E11 - Quirk's Chicago Preview
29/03/2019 Durata: 24minWe have another great episode of Intellicast this week! Listen in as Brian and Adam talk about the latest market research news, including the potential sale of FocusVision, and the promotion of David Butler at PureSpectrum. Brian also gives a preview of his upcoming session at Quirk's Chicago, as well as what additional sessions he is excited to go see. Toss in a couple of Mount Rushmore's and you have another great episode! To register for The Research Club's After Dark Networking Event, visit: https://theresearchclub.com/events/chicago-after-dark-quirks-party/ To sign-up to attend the upcoming WIRe Cocktails and Networking Event at MRMW NA in Cincinnati on Wednesday, April 10 at Americano, visit: https://www.womeninresearch.org/events/cincinnati/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E10 - March Madness
22/03/2019 Durata: 33minWe are back with another great episode this week. Tune in as Adam and Brian discuss the latest market research news, including the recent Kantar and Dynata announcements. We also have a new Mount Rushmore as a tribute to the start of March Madness. The guys also talk about the Leukemia & Lymphoma Society fundraising campaign EMI has undertaken as part of our 20th anniversary. Brian and Adam also give a quick preview of all the conferences they and the team will be attending coming up in April. If you are interested in donating to our fundraising campaign for the Leukemia & Lymphoma Society, click: https://pages.mwoy.org/soh/cincy19/blamar To sign-up to attend the upcoming WIRe Cocktails and Networking Event at MRMW NA in Cincinnati on Wednesday, April 10 at Americano, click here: http://bit.ly/2XYdVKj Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E9 - Qualtrics and Quirks Brooklyn Previews
28/02/2019 Durata: 30minWe have another great episode of Intellicast this week! Adam and Brian sit down to discuss the latest market research news, including: • Dynata closing their acquisition of Reimagine • PureSpectrum DIY Tool launch • SampleNinja Launch • And much more! The guys also give a quick preview of Quirks Brooklyn and Qualtrics, including who at Qualtrics they would love to get 5 minutes with. They also give a Mount Rushmore of the best things to eat or drink in Cincinnati, and Brian has a new rant that is can’t miss. Give this episode a listen, you won’t be disappointed! Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E8 – SampleCon Recap and Courtney Williams of Lucid
20/02/2019 Durata: 35minThe guys are back from Austin and have a great episode this week! Joining them is Courtney Williams, The Executive Director of Quality at Lucid. The discussion starts with how Courtney got her start in market research, then they dive into a recap and their reviews of SampleCon, and what’s new at Lucid. The conversation changes after that as the guys talk with Courtney about the last 3 songs she’s listened to, as well as her hidden talent. Spoiler alert: she is semi-pro at something. The guys also talk about their trip to Austin, including a Mount Rushmore of SampleCon foods and drinks. It’s another great episode! To learn more about Lucid, visit their website here. (https://luc.id/) You can connect with Courtney on LinkedIn here. (https://www.linkedin.com/in/cwilliams233/) Check out our recent blog to get a summary of the top 4 topics of SampleCon here. (https://emi-rs.com/2019/02/18/samplecon-2019-the-4-big-topics-from-austin/) Learn more about your ad choices. Visit megaphone.fm/adchoices
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S2E7 - The SampleCon Extravaganza – Part 3 – Andrew Cannon of GRBN
09/02/2019 Durata: 25minThis is the final part of our three-part series with SampleCon speakers. On this episode, we are joined by Andrew Cannon of GRBN. He chats with Adam and Brian about how he got started in market research, how he started GRBN and its goal, as well as a preview of his session at SampleCon. They guys then switch gears and discuss the last 3 songs Andrew has listened to, as well as his hidden talent. Just a hint, he is a world champion. This is another great interview you don’t want to miss! If you are headed to SampleCon next week, be sure to catch Andrew’s session, Participant Engagement: The End Client & Agency Perspectives. To learn more about GRBN, visit their website. (https://grbn.org/) You can follow Andrew on LinkedIn (https://www.linkedin.com/in/cannonandrew/). You can also follow GRBN on Twitter at @GRBN_org. To learn more about SampleCon and register, visit their website at www.samplecon.com. You can also follow SampleCon on Twitter at @Samplecon. Learn more about your ad choices. Visit meg
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S2E6 - The SampleCon Extravaganza – Part 2 - Betty Amadou of Research Through Gaming
08/02/2019 Durata: 33minWelcome back! In part two of our three-part series of SampleCon speakers, Brian and Adam are joined by Betty Amadou of Research Through Gaming. They discuss how Betty got started in market research, and what led her to start Research Through Gaming. They also talk about the evolution of gamification in research, and how AI and other new technologies have impacted it. Betty also gives a preview of her session at SampleCon. Adam and Brian then switch gears and chat about Betty’s hidden talent, as well as the music she’s listened to most recently. This is another great interview you don’t want to miss! If you are headed to SampleCon next week, be sure to catch Betty’s session Gamify The Entire Research Experience: Start Your Quest And Play The Biggest Knowledge-Boosting Game in Research. If you want to learn more about Research Through Gaming, visit their website. (https://www.researchthroughgaming.com/). You can find Betty’s book, Games and Gamification in Market Research on Amazon. You can follow
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S2E5 - The SampleCon Extravaganza - Part 1 - Dyna Boen and Guillermo Murga Of Survata
07/02/2019 Durata: 30minIt’s SampleCon time and we have a three-part series for you! Over the next three days, we will feature interviews with speakers from SampleCon 2019 to help you get ready for the conference! In part one, Adam and Brian are joined by Guillermo Murga and Dyna Boen of Survata. They discuss how Dyna and Guillermo got started in market research and what’s new going on at Survata. They also give us a sneak preview to their sessions at SampleCon! They also have some fun and find out their musical tastes and their hidden talents. This is a great conversation you don’t want to miss! If you are headed to SampleCon next week, be sure to catch the two sessions with Dyna and Guillermo., On-Network Activation for On-Premise Brand Insights, and The State of Sales in MRX. These are going to be very insightful sessions! To learn more about Survata, visit their website (www.survata.com) or follow them on Twitter at @Survata. You can follow Dyna on Twitter at @DynaBoen1 and Guillermo at @GuillermoMurga. Learn more a